Amr Diab For “Hayat” Mineral Water!

Posted by on July 5, 2010 at 6:19 pm.

It is not the first time that drink companies pick the Egyptian superstar Amr Diab to be the star of their commercials, but this time Diab agrees to pair with an unknown brand, “Hayat” mineral water, and to deliver a clear message to “Pepsi Cola”.

Amr Diab, who did not renew his sponsorship with “Pepsi Cola” which went to the Egyptian singer Tamer Hosny, kicks in “Hayat” commercial a can off the table, which seems to be a message to “Pepsi Cola”, informing them that his choice right now goes to mineral water!

The commercial seems to be a success, as each of the 2 spots was watched by more than 100.000 viewers on “YouTube”, and there is no doubt that this campaign will lead “Hayat” to higher sales, but does it give Amr Diab more than money?

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